2018-2019 Catalog [Archived]

General Marketing, AAS

This program develops abilities and skills in organization and management, business procedures, leadership techniques, and other fundamental aspects of business administration. The program prepares students for entry-level positions in business.

Associate of Applied Science

Required Courses

Course NumberTitleCredits
BUS 101Business Principles/Practices

3

BUS 102Math for Business & Industry

4

BUS 103Business Computer Applications

3

BUS 105Principles of Marketing

3

BUS 160Business Writing Skills

3

BUS 201Business Law

3

BUS 206Promotional Strategies

3

BUS 207Organizational Behavior

3

BUS 208Professional Sales

3

BUS 240Internet Marketing Concepts

3

BUS 241eBusiness Strategies

3

BUS 278Business Internship

1 to 9

ECO 202Microeconomics

3

ENG 110College Writing I

3

Political Science

3

Wellness/Physical Education

2

Program Elective Courses

14

Total Credit Hours: 62